The ornamental fish industry, including tropical fish, koi, and arowana, has a promising future, driven by rising living standards and growing demand for recreational activities. Here are key trends and prospects for the industry's development:

1. Steady Market Demand Growth
   With economic development and urbanization, ornamental fish have become a popular choice for home and commercial decoration. In regions like Southeast Asia, the Middle East, and China, ornamental fish culture is widely embraced. Koi and arowana, symbolizing good fortune and wealth, are particularly favored by consumers.

2. Significant Export Market Potential
   Southeast Asian countries, especially Malaysia and Indonesia, are major breeding hubs for ornamental fish, particularly arowana. Strong export demand from Europe, the Americas, and the Middle East provides extensive growth opportunities for local farms and trading companies.

3. Technological Advancements Driving Industry Upgrades
   Improvements in breeding techniques, disease control, and water quality management have made it easier to produce high-quality, healthy ornamental fish. Additionally, smart farming technologies and optimized logistics systems have enhanced the efficiency of the ornamental fish trade.

4. Integration with Cultural and Ecotourism
   Combining the ornamental fish industry with tourism is a new trend. For instance, theme parks or exhibitions centered on ornamental fish attract visitors while boosting brand building and sales for breeders.

5. Challenges and Opportunities in Sustainable Development
   With growing environmental awareness, the industry needs to adopt more sustainable farming practices to minimize ecological impacts. This creates opportunities for eco-friendly aquaculture enterprises to gain a competitive edge.

In summary, the future of the ornamental fish industry depends not only on traditional market growth but also on innovative business models, international market expansion, and technological advancements to ensure sustainable prosperity.